OTS Visitors & Exhibitors Can Vote for their Favourite Product!
New for 2015 and launching at the Outdoor Trade Show (OTS) 2015, are the UK Outdoor Industry Awards.
The awards, which are presented by The Outdoor Industries Association (OIA), in association with the Outdoor Trade Show and The Telegraph Outdoor Adventure & Travel Show are now open to entries from brands across the whole of the UK outdoor industry and for the first time ever OTS visitors and exhibitors will have the opportunity to have a say on who wins and vote for their favourite product.
All products entered for the UK Outdoor Industry Awards will be initially showcased at OTS where a panel of expert judges will select four finalists from each category, to be announced at the Outdoor Trade Social on the second day of the show.
To help judges make their decision a ballot box will be present alongside each product for visitors and exhibitors to cast their vote – simply drop in your business card. There are 10 categories so make sure you bring plenty of business cards to cover each category (but remember you can’t vote for your own product!)
The new awards replace the existing OTS Novel Awards, and encompass the whole outdoor industry, creating the ultimate outdoor awards with a combination of trade and consumer elements.
The finalists in each of the ten categories chosen at OTS will then be displayed for consumers to see and vote for their favourite products at The Telegraph Outdoor Adventure & Travel Show in February (11th – 14th) 2016, which will provide exposure to a potential 50,000 customers. In addition, the Telegraph newspaper will promote the awards to its broader readership and use the huge reach of their social media to generate consumer interest.
Finally, the winners of each category will be officially announced and congratulated at the AGM gala dinner during the OIA Conference on 16th March 2016, which will be taking place at the Majestic Hotel in Harrogate.
The categories of the UK Outdoor Industry Awards include Accessories, Backpacks/Travel Luggage/Bags, Camping Equipment, Climbing Equipment, Clothing, Footwear, Sleeping, and Tents/Awnings, Family Products, Digital Products.
For further information about the UK Outdoor Industry Awards please visit www.outdoorindustriesassociation.co.uk/awards
Taking place from Tuesday 15th September till Thursday 17th September, OTS offers a wide selection of products in the exhibition halls, from backpacks through to clothing and accessories. And with its dedicated tent area showcasing hundreds of tents and awnings, OTS is a convenient one-stop show for retailers and is the perfect occasion to get down to some serious business!
Outdoor Industries Association
The Outdoor Industries Association (OIA) is the trade membership body that represents manufacturers, retailers and other organisations that provide products and services for the outdoor leisure pursuits market in the United Kingdom. It provides leadership and promotes the outdoors, persuasively representing the industry’s interests in all outdoor recreational activities and at every level and is a high profile, campaigning and lobbying organisation that has developed a strong voice and credibility within government. www.outdoorindustriesassociation.co.uk
The Telegraph Outdoor Adventure & Travel Show 2016
11th – 14th February 2016 – ExCel, London
The Telegraph Outdoor Adventure & Travel Show is the UK’s largest consumer exhibition for adventurous people and travel enthusiasts. The 2015 event attracted a varied audience of over 50,000 visitors, with visitor interests ranging from climbing to watersports, camping to photography, plus travel, both long haul and here in the UK. The show offers a range of interactive attractions including climbing walls, zip wires and talk theatres covering photography, travel, climbing and adventure.
For more information on The Outdoor Trade Show, please visit this website www.outdoortradeshow.com